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works

The fusion between creativity and strategy is the premise for branding work. I accompany the process of each project so that it is consolidated and lasts over time. Solid experience and teamwork are the pillars of a good identity. Here is a compilation of various works of different scope.

MALBA (2004 - 2012)

For 8 years I had the pleasure of directing the museum's design department and carrying out different design works for the different projects in the areas that are part of the space.

They accompanied me throughout this period: Druly Manfredi, Agustina Zwiener and Pablo Branchini

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With the same graphic proposal made by Malba exclusively for MoMAstore, forty objects by twelve Argentine designers. In December 2005, the MoMA Retail area, directed by Kathy Thornton-Bias, invited Malba to participate in this action. The directors of MoMA Retail found the graphic development of Tiendamalba very interesting, which led to Malba's own Graphic Design team carrying out the entire image of the project (windows, banners, logo, etc.). Finally, Malba published a bilingual catalog with all the descriptions and images of the products, as well as the biographies of the designers.

Imagen MALBA (2004 - 2012)
Imagen MALBA (2004 - 2012)
Imagen MALBA (2004 - 2012)

MOMA Store

Imagen MALBA (2004 - 2012)

Merchandising design for Malba Store

Imagen MALBA (2004 - 2012)
Imagen MALBA (2004 - 2012)
Imagen MALBA (2004 - 2012)

Publications for the Education area

Imagen MALBA (2004 - 2012)

Identity for the celebration of 10 years of Malba

Imagen MALBA (2004 - 2012)
Imagen MALBA (2004 - 2012)

Anniversary publication

Imagen MALBA (2004 - 2012)
Imagen MALBA (2004 - 2012)
Imagen MALBA (2004 - 2012)
Imagen MALBA (2004 - 2012)

Every year the museum participates in the Arteba fair

Imagen MALBA (2004 - 2012)
Imagen MALBA (2004 - 2012)