Knowledge of signs and their articulation make editorial work a challenge.
Typographic choice, grid layout, color palette, and image editing are key.
Teamwork with editors. photographers, style correctors.
Along with the Friends of Art 1924-1942 exhibition, Malba published a 320-page bilingual Spanish-English catalogue, which became the first reference material on the institution.
The graphic idea from the logo of the institution was to respect the classism of the publications of the time, cover and texts were printed on Natural evolution paper, emulating the rusticity of the publications of the period.